We are Turkey’s first R&D
center in our sector.
Technology has been driving
agriculture since 1954.
Founded in 1954, TürkTraktör began manufacturing Turkey’s first tractor in 1955 as the first automotive production company in Turkey, and took its first move towards increasing the domestic contribution to the agricultural production market. Today, TürkTraktör has a strong market lead in production, investment, workforce and exports.
New products and new services
Today’s agricultural enterprises demand ever more powerful engines to increase agricultural efficiency. In response, TürkTraktör launched its enhanced performance New Holland TDD Blumaster series, with its environmentally friendly, high performance and fuel efficient Tier 3 engines. This powerful engine and the new features of the JX MaxPro series, which has become extremely popular in the Turkish market, promises to make it the indispensable tractor of mid-sized and large enterprises.
New 665 TL model front loader options for the New Holland TDD series 4-cylinder models were introduced to farmers at the 2013 Izmir Agriculture Fair. High demand for the product is expected from factories, construction companies and agricultural enterprises, particularly those in animal husbandry.
Continually expanding its equipment product portfolio to meet customer needs, TürkTraktör introduced New Holland corn heads with a 5-6 row fixed and 6-row folding-for-transport models in 2013.
The new hood design for New Holland large balers provide greater efficiency due to increased capacity, which adds to other new features such as increased piston speed and improved baling density control.
The New Holland FR series self-propelled forage harvesters is an important addition to TürkTraktör’s product portfolio. These come with a new body design, improved technology and a high-capacity feed channel, which enables it to harvest an area the size of 40 football fields on average on a single day.
Sales have started of TürkTraktör seed drills, rotary tillers and rotovators.
In 2013, efforts to obtain CE certification for New Holland mowers, small balers and Case IH-brand cotton harvesters, all in TürkTraktör’s product portfolio, were stepped up and, similarly, efforts to get CE certification for domestically produced small balers, tillers, seed drills and sprayers were launched as well.
TürkTraktör is shaping the future of Turkish agriculture. It has conducted many projects to raise agricultural awareness and to train future generations. The Company opened the TürkTraktör Academy in June 2013 to provide occupational and personal development opportunities to employees of its nation-wide network of dealerships and service providers.
TürkTraktör’s goals are to generate added value for the Turkish economy and to support the development of agriculture. So, it laid the foundations of its Adapazarı Assembly Plant in 2013. This US$ 80 million plant will increase production capacity and bring logistic advantages for supplying to domestic and international markets. The facilities are expected to begin operations in 2014.
The Adapazarı Plant will concentrate on assembly and paint shop operations while its Ankara Plant will focus on engine/transmission production. Once the Adapazarı Assembly Plant opens its doors, the Company’s annual production capacity is projected to rise from 35,000 tractors to 50,000.
Under its innovative management approach and portfolio diversification plans, TürkTraktör signed an agreement with CNHI International SA for the import of New Holland and Case-branded construction equipment, spare parts and accessories. The Company hopes to raise financial profitability through the sale and marketing of these new New Holland and Case-brand products.
Respected Turkish research, industrial and commercial institutions have honored TürkTraktör with many awards, underlining the Company’s achievements. It has also received awards from some of the most important organizations in the sector.
TürkTraktör’s score on the Corporate Governance Index, on which it is one of the top five companies, rose from 89.2 to 91.04 in 2013.